Most e-commerce businesses have been getting celebrities, particularly actors, on board to endorse their brands, Yepme roped in Shah Rukh Khan, Myntra got on board Ranveer ,
Major online market place Snapdeal has fastened in Bollywood actor Aamir Khan as its brand ambassador, The endorsement fee for the actor is supposed to be in the range of Rs 15-20 crore, according to manufacturing estimates, Snapdeal will launch Khan as its ambassador finished an extensive campaign which will be launched on television and online, The movement has been planned by Leo Burnett, which has bagged a portion of e-commerce company's creative account following a multi-agency pitch, which started in November last year, The account is worth Rs 100 crore, according to an decision-making aware of the development,
Aamir Khan is known to be selective about the brands that he sanctions, In the past, he has been associated with brands like Coca Cola, Samsung, Godrej, Tata Sky and Titan timepieces, Leo Burnett declined to comment on the development, In an email response to ET, Snapdeal spokesperson said, This is speculation and as a policy, we do not remark on speculations
